With the invention of smartphones, mobile applications have greatly simplified people’s lives. This has led to the mobile app industry becoming the most lucrative of all businesses. In view of the competition between iOS and Android, we discover new applications every day.
The two game stores each represent more than a million applications. In such a scenario, companies are fighting against each other to build apps. So it is obvious that many invisible mistakes are made.
Do you know why some apps are better than others even though they look very similar?
This is because some apps are just perfect in terms of functionality, while others are trapped by common errors.
This differentiates successful applications from unsuccessful ones. After hands-on experience with both types of apps, I’ll list common mistakes to avoid in your future projects.
1. Does the application meet user expectations?
Attracting new visitors to your app every day is not an easy task. A different set of expectations is associated with each user.
As the saying goes “You will never get a second chance to make a good first impression”. A visitor’s first interaction with an app is the most important step.
Many users expect a welcome message followed by a user manual, while others prefer to figure it out on their own.
Reaching every user’s preferences is almost impossible task, that’s why, most of them lose first visitors with poor homepage screen.
Do not force users to fill out long registration forms without explaining the reasons.
It’s a very bad idea to keep long registration forms at the beginning with animated splash screens, as well as various elements blocking the relevant content.
Set up the usual login/registration procedure by simply asking for name and email address. Also try to integrate social media login so that users can login directly through their social media profiles.
2. Are you developing too many platforms?
One of the biggest mistakes brands make is searching all platforms at once. Obviously, they want to make the most of it by getting a foothold on all of them.
However, this is not a wise decision considering the effort and money involved. Also, you may not get the desired results.
You need to identify the platform you want to use. Each platform, whether Android, iOS or Windows, has its own advantages and disadvantages.
Currently, Android has the most apps, followed by iOS. You should also consider the target audience when choosing the platform. You must properly study all the other factors to determine which is best for your application.
3. Does the application display a systematic logical flow?
Give your users a logical path to follow to get the relevant information. Random screens appearing out of nowhere will confuse users. But they will also commit them to abandoning the application.
You need to guide users in such a way that each step seems important to them, in order to extract the correct information.
4. Does your app have too many features?
This is a mistake that everyone must get rid of. You need to check that your app doesn’t have too many features. Mobile app users uninstall the app as soon as they find out that it contains too many useless features.
So, to avoid this scenario, you need to identify the main features needed to keep the essence of the application.
Along with that, identify another feature set that makes your app stand out. Remove the rest of the functionality and your app will no longer be overloaded.
5. Does your app have visual cues to help users?
An image always helps to understand better than plain text. Therefore, it becomes even more important to incorporate visual cues into your application. However, this does not ensure that the visual cues can’t go wrong or are always perfect.
Even the visual cues tend to look poor or not, depending on each user’s perceptions. In such a scenario, the designer should pay more attention to providing a generic appearance that meets everyone’s expectations.
6. Do you release updates on time?
Developers should view their application as a work in progress. They should make sure that they evaluate the performance of the application and make the necessary changes to it.
To get an application free from all errors, it is important to release updates on time.
And achieving this goal is not difficult, just hire an Android app developer who makes sure to revamp and make necessary changes to the app to improve its performance.
7. Does your app focus on niche functionality rather than information overload?
Novice developers often tend to use too many features rather than focusing on a few and gaining expertise on the selected ones.
However, in reality, successful apps usually have fewer features, but they do pretty well in these limited features.
We advise you to focus on few cutting edge features instead of installing too many mediocre features which are not even very useful for users. Reducing unnecessary features and tasks will dramatically improve your app.
8. Is your application sufficiently tested?
This can be called a stupid mistake; however, it is very common. Testing your application before publishing it is imperative. Every day more than a thousand applications are published. On top of that, the last thing you would want is for your app to fail on launch.
Good mobile application development depends on the number of tests you have carried out in order to avoid as many errors as possible.
You can avoid this by contacting our dedicated developers who would ensure proper testing of your app at regular intervals across different platforms, devices and versions. Our team can help your business with mobile application development.
9. Does your app use intuitive icons or interactive graphics?
Standard components for graphical representation or even icons did not appear in a day or two. They have emerged gradually, year after year, with numerous tests.
As they have become a global identity, ignoring them could be a big mistake. Users would like to see only icons or items that they are familiar with and can interact with.
With invisible components, they put more energy into understanding things that don’t interest them.
Just as learning a new language doesn’t make much sense, trying to interpret an unconventional language in the same way doesn’t make much sense.
10. Is there adequate marketing of your application?
The role of the developer is simply not to create an application. Once this is developed, developers need to do proper marketing. Now the question is how would you do that.
There are many ways to promote your apps such as through niche blogs. Also, you can identify websites that cater to your target audience and promote the app there.
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